Guest Blog: Indie City Guides: Nashville by Freshie & Zero #2

This is the 2nd installment of the Nashville Indie City Guide by Beth Lawrence of Freshie & Zero for the Indie Fixx Guest Blog. The 1st was posted yesterday and the 3rd will run on Thursday. 

Are you interested in writing an Indie City Guide or sharing what is indie happening about your city, then shoot me an email

by guest contributor Beth Lawrence

Yesterday you learned all about the popular shopping district—-Hillsboro Village. Next, you’re going to head on over to Edgehill Village, an up-and coming Nashville nook, and visit Queen Bee  – a place for exquisitely handmade paper & gifts.  Open for just over a year, owner Vickie Young is always scouting out the best in indie & handmade goods and her shop is stocked with them!  She carries Bunny Butt Apothecary, Rachel Austin, Art Goodies, and Freshie & Zero just to name a few!  She also regularly hosts events in her store – including classes on card making and gift wrapping in addition to various designer trunk shows.


Queen Bee
1200 Villa Place Suite 110
Nashville, TN 37212

While in Edgehill Village, grab a bubble tea next door at Fat Straw, the only place in Nashville to get this exotic drink that’s finally hitting the states!

More in Edgehill:
Elle’s Marche des Fleurs
1201 Villa Place, Ste.100
Nashville, TN 37212

Urban Patio
1200 Villa Place, Suite 108
Nashville, TN 37212


Lucky Pup (the cutest dog store ever, complete with organic treats and handmade toys
1200 Villa Place, Suite 1206
Nashville, TN 37212

Another excellent off the beaten path shopping destination for unique finds is the 12th Ave South District – a cozy little street that’s bustling with locally owned boutiques!

Local Honey is a favorite among hipsters in the know.  Owner Shea Steele carries a hand picked selection of vintage clothes along with clothing made from local designers.  She opened the store three years ago in order to cater to her like-minded friends seeking a shop that promoted individuality and the d.i.y. mentality!  Her lady customers prefer 60’s/70’s boho dresses in the summer and leather boots in the winter, while the gents go for vintage graphic t’s and plaid button-ups all year round.  A few of the local labels that regularly bring her new merchandise are Ladybird by Lauren Taylor, Franki & Gigi by George Bray, Snack Mountain by Seth murray and Melissa Burnett, and her own line, White Rabbit.  They also host in-store “new stock” parties in addition to concerts in the summer – visit their website for more info!


Local Honey
1207 Linden Ave
Nashville, TN 37212

On the corner of Linden & 12th lies Serendipity  – one of the first boutiques in this area.  They carry affordable fashion and fun accessories for the urban bohemian.  Locally owned and going strong for 7 years – Serendipity is in a constant state of transformation, so you are always pleasantly surprised when you visit the store.  Owners Ken & Julie Lutz love reinventing the store on a regular basis by trying new lines & new ideas to make their store better and to cater to their customer’s changing moods and styles.   They carry a lot of natural fiber goods and an expansive selection of dresses in addition to a large selection of handmade jewelry.


2301 12th Ave S
Nashville, TN 37204

Across the street is The Grove Boutique, an unexpectedly chic & preppy clothing shop – much like a fabulous boutique at a beachside resort.  Run by owner Lauren Peck and her mother Trish; the two of them strive to fill a niche in Nashville that was otherwise missing.  Lauren fell in love with the retail and fashion industry while working at a modern, upscale clothing boutique in Franklin, Tennessee and after graduating from college and working for an L.A.-based designer, she decided Nashville was ready for her shop!  She carries lines such as Rebecca Taylor, Plenty, French Connection, and Ben Sherman – all in the name of classy, classic fashion!  And luckily for the men in town – she has a sizeable men’s section in the store, too.


The Grove Boutique
2222 12th Ave So,
Nashville, TN 37204

Up the street you will find Moda – the newest boutique to hit the area.  Opened in January of 2008 by Meredith Fidler and Kindy Girdley, Moda is stocked with cute and girly lines such as Nelli, Zoa, Vanessa Montiel, Toast, and Red Engine.  Need to knock ‘em dead? – here you will find a fabulous dress, jacket, and accessories to complete your look – all at a reasonable price!  Their jewelry is fabulous, handmade and totally unique – including lines by local designers Larry Wilkes  and Shayna Sabatini.  Another cool accessory you’ll find here are made by Brooklyn-based Wrecords by Monkey  – wrist cuffs and jewelry fashioned out of old vinyl records – what could be more Nashville than that?

Necklace by Vanessa Montiel.

Moda Boutique
2511 12th Ave S
Nashville, TN 37204

Also in the area is Two Elle – another new and more posh boutique for the post-collegiate yet still funky and casual male or female.  In this cozy shop you will find Tarina Tarantino, Linda Farrow Vintage Sunglasses, Cynthia Rowley, Paper Denim & Cloth among other achingly hip lines that cater to the young and label-conscious crowd of Nashville.  If I had all the money in the world, I would go crazy in this shop – each piece is unique and lovely and would be a nice addition to my hipster-dabbler wardrobe.


Two Elle
2309 12th Ave S
Nashville, TN 37204

More will be in tomorrow’s final installment of the Nashville Indie City Guide.

About the contributor: Beth Lawrence, a.k.a. “Freshie”, is the jewelry artist behind Freshie & Zero. Beth’s designs are available for sale on her website, in her Etsy shop and in boutiques around the US and online. You can also read more about Beth and Freshie & Zero on the Freshie & Zero blog.


  1. I live in Nashville and own a local business. Supporting our community and local owners is the best thing we can do for the local economy. Possible due to great stories like these thank you. I enjoy shopping at all of these places!

  2. thank-you for such a great write-up about 12th is really great of you to take all that time and thought..
    I know it will come back to you 10 times over..julie

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